How To Attract Online Users To Websites

Everyone wants to attract online users to their website. Every web designer have the wish that their website receive position response and more powerful. Web designer have a knowledge how human mind work and how to attract their attention. Web designer consider the following ways so that website get positive result from user.

Movement and Animation

attract online users using movement and animation

Designer use movement such as animation in their content while designing websites. This quality of content works because of peripheral vision. It is the human mind quality to attract attention to things that are moving.

Human Faces

To attract user attention designer incorporate human face in their content. Because user unanimously gravitate their attention to images firstly and then to content. Eye tracking studies also confirm this that human eye attract to images. It means human faces have the ability to give impression to website.

Bold and Colors

While designing websites designer colored the content that need to give attention by users. As prominent color have the ability to grab user attention to a particular part of content.

Another way to attract user attention is to bold sentence in content. As in content particular bold sentence grab readers attention.

Squint Test

In this test view page normally and squint eyes until no longer make out text itself. The purpose of this test is to pay attention to prominent element. It is the human mind quality to give attention to single object in one time.

Used Primal Urges

attract online users using primal urges

In content designer used primal urges in websites. As these urges have the ability to grabs attention. These primal urges are food, sex, danger. Studies proved this that primary urges influence on human mind. So these urges have the ability to attract user attention.

Awake Emotion Of User

Designer have the ability to evoke the emotion of user through content of websites. Through evoking emotion of audience designer can grabs their attention to website and open their interest and willingness to websites.

Emotion Motivates Action

Emotion are the hidden force that drive human action. Positive emotion motivate our action while negative emotion forbid us to move forward. For making powerful emotion of audience designer used techniques of imaging and visuals. Aspect of these visual can produce desired emotion.

Videos must have more potential to be more powerful for evoking emotion than images. Adding music, motion in videos makes the content more attractive. This will promote more emotional attachment of users and makes the websites attractive.

Avoid Information Overload

Web designer try to make content according to the users demand. Content must contain the information that are relevant to the product. Overloaded information distract the user makes the websites less attractive. Web designer avoid overloaded information while launching website.

Salient Information To User

Contents deliver the silent information to user. For delivering the silent information to users designer used these technologies.

Understanding and Empathy

Designer used the right terminology and languages makes the user to be more responsive. As they think that web owner understand their feeling. Adding empathy sentences in content by designer have the ability to increase emotional feelings of users.

Demonstrate Expertise

Make sure that your content looks like to understand the feeling of pain of audience. This will elicit positive responses from user.

Listening and feedback

Makes sure the website be responsive all the time. Always communicate that your organization is open to conversation and feedback of all sorts.

Helping Your Audience Help Themselves

help to attract online users

Most important element in capturing people’s attention is the information that you are trying to present is real and honest value. Once you are ensured that you can pass that salience test, then you can deploy some of the additional techniques.User appreciates this because it delivers positive experience to them.

Conclusion on attract online users

In order to how to attract online users attention to websites designer makes sure that the content in websites is responsive and be related to the product. Trying to make sure that all information related to the interest of user. while launching websites web designer keep the all areas of interest of user in mind. Keeping all the information related to product makes the website responsive and recive positive response from user.

Psychology Of Color In Web Designing

Color influenced mind reaction while view websites. Studies also proves that psychology of color influence our mood. As when we view on color, eye send signal to hypothalamus (part of brain). Hypothalamus further send this signal to pituitary gland and to thyroid gland. In this way our mood influenced by color. As psychology of color in web designing matters.

Web designer used color have potential to impress viewers in designing websites to make website more impact. Studies also shows color psychology influenced  individual’s perception. In website designing it’s not the color that make impact but it’s about how appropriate color used in website designing. So, web designer must have a knowledge how color works and how they impact on viewers.

Meaning Of Colors in Web designing

Psychology of color in web designing
Each color has different meaning as well as meaning of each vary from culture to culture. In order to avoid misunderstanding website designer understand the meaning of each color among different culture.

Red

In western culture red color symbolize as danger, hot, blood. While in Asian culture red represented as fear, power, purity, love and beauty. In china red color symbolized as luck, happiness and long life. In website designing red color used to draw attention to critical element.

Blue

In western countries it is a masculine color and represent as the birth of a baby boy. Western people taken it as sign of sad and down. While in china represent as the birth of a baby girl. In web designing dark blue used in business designs. And light blue used in social websites.

Orange

It represents a sign of energy and warmth. In order to give an impression of happiness and cheerful view orange used. It also used for designing websites concerning children.

Green

In western culture green is considered as a sign of money, greed, jealousy, inexperience. Asian culture considered green color as a symbol of new beginning, eternal life, youth, health and prosperity. In web designing green used to represent harmony and balance in a design. And darker shades of green color are used to represent stability and affluence.

Yellow

In china yellow taken as a symbol of pornography. African people considered it as a high rank as it is closely match with a gold. In web designing used to give happiness and cheerful look to websites. To give a look of antiquity dark shades of yellow used in web designing.

Purple

Purple represent a symbol of dignity, abundance, creativity. To give luxury look to website dark shades of purple used. While light shades used to give romantic look to website.

Determining Color Schemes

Determining color schemes
Using colors in web designing web designer must have a knowledge about mixing of color which attract viewers and are appropriate in a particular culture. In order to know about this web designer must understand these three method. And used one of them while designing websites.

Triadic

It is the basic method using colors vibrancy and complementation. In this method 12 step color wheel used and select 3 colors from wheel located 120 degrees from one another for background.

Compound:

This method used 4 colors (2 contrasting pair and 2 complementary pair) from wheel. Contrasting color located near to each other while complementary color are located far from each other. But this method need experience for being perfect.

Analogous

This method focuses only on complementary colors. The chosen color may exaggerate. And user will choose according to background color.

In web designing 3 sections have property to impress viewers if they are properly designed and use color that attract viewers.

Background

Background color is the important part in designing. It has the property to either impress viewers or to give just a normal view. So, background needs more care and attention to choose color for making website impressive. As background color of any website is only a part that look first. If it properly chooses left the positive impact on viewers mind and get positive remarks.

Text Color

Use color of text that properly matched with background as well as prominent. As it’s text that attract users. If text color is mixed with background result to get negative feedback. That’s too important in psychology of color.

Buttons

Button colors across the website blend with background color not in a sense to properly mixed with background but in such a way to serve their own purpose as well as also looks as a part of background:

Tools That Help To Choose Color

Tools for color
There are several tools that helps web designers to choose right color such as

  • Adobe Color CC: Trusted provider for all Adobe users.
  • Paletton: Simple color picker for beginners.
  • Flat UI Color Picker: For creating colorful flat design.
  • Mud cube Color Sphere: for theme selection and offer HEX numbers.

Conclusion

As we discussed psychology of color. Color play an important role in mind for making concept. So, the color used in website designing must match with the brand in this way making a good impact to viewers and get positive feedback. so, web designers must choose color according to the demand of brand or website for getting positive result. Contact us now for some consultation.

What is Responsive Web Design and How to use it

How responsive web design works

Now a days ever client wants mobile version of their website which is responsive design. Its because of excessive use of mobile devices. There are different brands of mobiles in market. Like iPhone, Blackberry, Android, iPad, Notebook etc. All of them operate in different resolutions mostly. So, its essential for us to provide good responsive web design for them. Which may work among all of them flawlessly. Because rapid advancement in mobile technology is never going to stop. So, we need solution for it.

Responsive is solution to it. Ever client wants it because of its need. As there are huge number of resolutions for different devices. So, it’s almost impossible to design elements for all of them separately.

So, what is solution to it?

Solution to it is responsive web design. Which may work equally in all those devices or any new upcoming devices accordingly. By changing itself in such a way that user can easily understand elements. Without seeing disturbance in their view.

So, what is Responsive Web Design?

What is responsive web design

Responsive design is basically a design which may respond t user behavior and environment based on user’s screen size, orientation and platform. Like it may adjust itself automatically on all screen resolution to deliver what looks best. Even on rotation of devices like flipping etc. If it does that all well then, it’s a responsive web design.

We can get that by using flexible grids and layouts, images, using CSS intelligently and by using media quires. The purpose to all this is if user switches form devices he shouldn’t get bad design. He should have a perfect design based upon his device. Now a days lot of opensource toolkits available to achieve this. Most famous among them is bootstrap.

The purpose of responsive design is to respond automatically to the user’s performance. As that should fix it automatically for any new device in market based upon its resolution. Today in this article we will discuss some of strategies for beginners which may help them to get a responsive design.

Basically, responsive web design is a collection of techniques and ideas. We can further define them by categorizing important aspects of them.

Fluid Grids in design

Fluid Grid Design

Fluid grids are the first and most important aspect of responsive design. There are two basic layouts in design. One is Fluid Grid while the other is liquid layout. Liquid layout expands with the page and its not too popular. While in fluid it is designed based upon proportions. As when user layout shrinks in different devices. With to all elements get adjusted accordingly related to each other automatically by resizing their width.

Simple formula to gain proportions for each page element is to divide the target element by its context. Fluid grids are very important part for creating a responsive web design. But they doesn’t fix all of our issues. We still need to cover up huge number of issues to create a responsive design for multiple devices. Sometimes fluid designs is not going to work on small design but we can cover that issue in next section of our article.

Media Queries in CSS

Media Queries in Design

Solution to fixing issues which are left after Fluid design is media queries. What media queries are basically they are part of CSS3. Almost all of modern browsers do support CSS3 and its media queries. As browsers get data about visitor and look for our queries in CSS. Then apply that accordingly. If user change its browsers width then browser automatically detects that and look for current resolution query in our CSS and fallback to that.

That’s how media queries basically works. If we move deep into them then simple way to define them in CSS3 is give below:

@media screen and (min-width: size in pixel){
// CSS elements for that size
}

The above given is an example of media query which will apply for min width given in pixels there. Mean it will look for browser width in minimum aspect. As it will apply that query only if minimum size of that browser is greater or equal to size present in that query.

@media screen and (max-width: size in pixel){
// CSS elements for that size
}

Then we have max width query which will do same for max size. Mean it will apply only if browser size is lesser then or equal to size given in that query. Same like that we can perform and define different queries using those media queries which can refine our design in great way. Some of well known sizes which are used for different devices are given below:

  • 320px
  • 480px
  • 600px
  • 768px
  • 900px
  • 1200px

The above given sizes are some of famous sizes which are used for media queries. Most of opensource tool-kits like Bootstrap etc use them already. And allow us to use their CSS classes for our ease. By spending some efforts and using above give two basic strategies for responsive web design we can create a great responsive website. You can see responsive design in action by simply resizing your browser and making its width greater and lesser on our site. Or on any famous site.

Conclusion

Once again, I will say responsive web design has great importance now a days. Never miss any part of it as even search engines like Google, Bing look for responsive designs and favor them. So it matters if you have responsive design for your website.

Hope you understood after reading this article as what is responsive web design? And what are simple ways to achieve it. Feel free to ask any questions about it in comments or using contact form.

Effect of WordPress Plugins

WordPress is most widely in use CMS currently. Almost every second website is using it now. In past there was rule of custom development but WordPress taken over it completely. Its good to develop websites in WordPress as its easy to manage. WordPress Plugins on other hand are available easily. have lots and lots of plugins available over internet for it.

[bctt tweet=”Let’s work together to #improve your #website. A Web Revolution.”]

But here important thing to remember is same way how those plugins helps us in development. Same way they can hurt our website badly also. Too many unnecessary plugins could lead you to a disaster.

Effect on Speed

Plugins Effect on SpeedMost basic issue you could find of due to these plugins could be speed of your website. With increase in number of plugins you will surely increase number of scripts being used in your website. As almost plugin uses some scripts like jQuery or others to work. When you use too many plugins it causes increase in those scripts. And loading of those scripts increases load time of your webpage. Which is not good for website rank. As speed of website matters greatly for good rank over internet.

[bctt tweet=”Speed really have effect on website rank.”]

WordPress Plugins Effect of Compatibility

As we all know WordPress sends updates consistently over the period of its use. Like few years ago we were using WordPress version 3 and now its over 4.9. So, it keeps improving its layout and structure to help users with better experience. Now here important thing is WordPress is an organization which developed it and maintain it.

[bctt tweet=”Make sure your #website is functioning properly. Keep checking plugins and #WordPress version compatibility.”]

While on other hand plugins which we are using with it are not same. They are being developed and maintain by different users. It is not sure that plugin you were using with one version of WordPress will work with new update also. These kinds of things could create real issues.

Like if you are using 10 Plugins and 8 of them are not compatible with new versions. While old version of WordPress had venerability due to which WordPress updated it. In that kind of case you are in real trouble.

Security of Website

Security of Website

As discussed in previous section about regarding to compatibility of plugins and WordPress version. We can lead it forward towards with security issue. Like you are using a plugin in your website as a critical one. Mean without which your website won’t perform functions which you wanted it to be. Your website is famous and suddenly there comes a notification from security providers that plugin is not secure and is venerable to attacks.

[bctt tweet=”Make sure your #website is secure. Always Run #securityscans in regular intervals.”]

Now here if developer of that plugin is not active anymore and you don’t have any other option with you then you are in trouble. You have two options either to develop that functionality by your self and get rid of that plugin. Or sit and wait for developer to provide new secure version of that plugin. Letting old one running which is serious threat.

Conclusion

Those three are most basic concerns of any web developer and business owner. Speed of website, Compatibility of it over time and Security of Website. Here in some cases we are compromising almost all of them.

[bctt tweet=”#Speed #Compatibility and #Security are important aspects of any Website.”]

We can avoid that by focusing on need of plugins. Only use plugins which are most needed and their developer is active over time. Mean he’s sending revisions of his plugin over time based upon issues and is active in support. Do not completely rely on plugins for all sort of actions. Else develop critical functionality of your website by yourself in website theme or create your own plugin for it. So you may know how you are doing things.

Except then those issues WordPress is really great CMS to use now a days. Wide range of plugins allow you to create a fully functional website easily and efficiently. But here one thing to remember always consult specialist about how to do things. Except of doing it by yourself. As even starters can develop websites in WordPress. But they don’t have knowledge about lots of things and they can’t manage them efficiently which could lead them and their business to disaster in future.